LE SSERAFIM, HOT, Success are making waves as the group’s new song climbs global charts. Spotify and iTunes rankings highlight strong international demand, while live performances fuel growing popularity. Despite past controversies, the group now focuses on strengthening its image and addressing domestic fan concerns.
LE SSERAFIM, HOT, Success: A Powerful Debut on Global Charts
LE SSERAFIM is making waves with their new song ‘HOT.’ According to Spotify’s March 14 chart, ‘HOT’ debuted at No. 175 on the Daily Top Songs Global chart with 1,431,762 streams in a single day. Among K-pop groups, LE SSERAFIM is the only one to enter this chart in 2024. The song also ranked No. 9 on Korea’s Daily Top Songs chart and entered the rankings in ten other countries, including Hong Kong (No. 14), Malaysia (No. 32), Canada (No. 90), and the U.S. (No. 197).
LE SSERAFIM, HOT, Success: Spotify Streams Signal Worldwide Popularity
Spotify reported that ‘HOT’ gained significant traction in the U.S., recording 369,232 daily streams, which accounted for 26% of total streams. This made the U.S. the top contributor to the song’s global streaming numbers. As Spotify is a key platform for the Billboard Hot 100 rankings, LE SSERAFIM’s strong performance on the platform is fueling anticipation for future chart success.
LE SSERAFIM, HOT, Success: iTunes Rankings Show Strong International Demand
The group is also performing well on iTunes. By March 16, ‘HOT’ ranked in the Top Songs chart in 27 countries, including Singapore, Hong Kong, and Japan. Their new album topped iTunes’ Top Albums chart in 39 countries, including Japan, Brazil, Chile, Mongolia, Saudi Arabia, Türkiye, and Indonesia. This solidified their strong global comeback.
LE SSERAFIM, HOT, Success: Electrifying Performances Boost Momentum
Interest in LE SSERAFIM’s music naturally extended to their live performances. The group appeared on KBS2’s Music Bank (March 14) and MBC’s Show! Music Core (March 15), impressing fans with their synchronized performances. Their Music Bank stage video amassed 1.21 million views across KBS Kpop and KBS WORLD TV’s YouTube channels, the highest among the day’s performers. Their Show! Music Core performance surpassed 350,000 views on MBCkpop’s YouTube channel. These broadcast appearances have further boosted HOT’s growing popularity.
Fan Reactions and Member Praise
Fans celebrated LE SSERAFIM’s achievements on MLBPARK, joking that the group is now “conquering the world.” Many praised individual members, highlighting Kazuha’s elegant lines from her ballet background, Kim Chaewon’s captivating presence, and Hong Eunchae’s blossoming beauty as she enters adulthood.
Past Controversies and Company’s Role
Despite their success, LE SSERAFIM faced online attacks following Min Hee-jin’s remarks. Cyber bullies and reckless content creators spread negative narratives, making search results on Google and YouTube overwhelmingly negative. Fortunately, HYBE took legal action against these malicious actors, improving the situation. Now, Source Music must capitalize on HOT’s success to restore the group’s image.
Domestic Fans Want More Attention
While LE SSERAFIM thrives globally, some Korean fans feel overlooked by Source Music and HYBE. Many believe the company prioritizes international markets over local support. To fully solidify HOT’s success, Source Music and HYBE must now strengthen their engagement with Korean fans and reinforce LE SSERAFIM’s presence in the domestic market.
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Kazuha’s vocal improvement 👏👏👏 She worked so hard on this comeback!! Kudos to her